Giving – all in the family

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Donor stories

Conversations about family giving can be a source of great joy and great complexity, and can bring to light differences between generations and differences in priorities. Charitable giving can also bring families together, allowing them to work on shared values and have meaningful discussions about what’s important.

At The Gift Trust we have seen many examples of family giving done well, and we can provide independent advice and guidance to help you work on a shared vision. One example is Sarah* who moved from the United States to New Zealand, and was keen to continue her family’s long tradition of giving through involving her adult children. Sarah understood the high level of admin and time required to run a family foundation and so became one of the first donors to create a Gift Account with The Gift Trust. When Sarah sadly passed away a few years later, her son Josh* took on the role of making decisions about the family’s giving. As the family fund was managed by The Gift Trust, this made the transition to the next generation much simpler and less stressful. Josh and his wife now base their gifting on a combination of causes they’re interested in and that their parents cared about, to honour their legacy. Their Gift Account works like an endowment, with the money invested and the interest donated out – this means the family legacy will continue for generations to come.

They anticipate including their young children in their gifting decisions in the coming years and we’re all excited at the ongoing celebration of generosity this family represents.

Another example is Esther* who has held a Gift Account with The Gift Trust for three years. Instead of creating a separate fund for each of her adult children, Esther allocates a proportion of her Gift Account annual gifting to each family member, giving them the power to decide how this is given. The family had a workshop with The Gift Trust to establish each of their individual focus areas and now distribute funding into climate change alleviation, poverty, conservation and music education. This diverse programme of giving has created a powerful impact for the family in each of their areas of interest.

Seed The Change | He Kākano Hāpai was set up by Anake Goodall to both honour his father Dr Maarire Goodall and to explore his own giving interests. This unique intergenerational Gift Account supports seed initiatives to manifest a sustainable, equitable, and joyous world. The legacy of giving has been extended through Anake’s son Awhioraki who now has his own Gift Account, as the third generation of this generous family.

Outside of The Gift Trust, there are many wonderful examples of family giving and how to include children in decision making from the wider philanthropy world. Sir Stephen and Lady Margaret Tindall helped their five children create a ‘next gen fund’. This new fund is managed by this new generation of philanthropists, supporting the causes that are close to their hearts, rather than those of their parents. Australian philanthropist Allan English allocates a part of the family giving each year to his wife and each of his children to give as they wish. They each have the opportunity to explore, research and find causes that are meaningful to them. So, while Allan was supporting small, women-led enterprises in India, his wife supported people and animals traumatised after the Victoria bushfires and his daughter funded a documentary about babies born to LGBTQIA+ couples in the UK.

The Gift Trust allows all types of families to give flexibly. Rather than having to set up a family trust, which can tie you to a certain way of giving (that later generations then struggle to change), a Gift Account lets you move with your priorities at every stage of your family’s giving.

We’ve worked with a number of families over the years to find the pathway for their philanthropic giving. If you’re thinking of bringing your family into the conversation, drop us a line. Our team have a wealth of experience in the dynamics of giving and can help you plan ahead to involve the whole family.

*Some names have been changed to protect privacy.

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A note of gratitude to The Gift Trust for always taking the time to learn the cultural nuances around doing this kind of work in so many countries. I am always so impressed with your due diligence process and openness to understanding why things are the way they are. Thank you!

Geneva Loftus Executive Director, Move92

We set out to build a new pooled fund as a way to give passionate people an avenue to contribute to climate action. The Gift Trust provided expert guidance, professional operational infrastructure, and generous connections. What’s resulted is a boost of much needed funding going to incredible climate charities doing the mahi here in Aotearoa.

The Climatics Gift Trust client

Aroha mai, aroha atu – is an expression of interconnectedness, reciprocity and balance, advocating for a world where kindness, empathy, and love are shared freely and returned, fostering stronger communities and personal well-being. This whakataukī embodies the spirit of the Matariki Koha Fund, our connection with Te Āti Awa iwi and the tautoko The Gift Trust provides us all. Kia ora!

Wellington Community Fund

The Gift Trust is hands down the best thing we’ve done to help us with our giving journey. They make it easy, fun, and put us in touch with charities we would never know about otherwise. We can’t recommend them highly enough!

Holmes Charitable Fund Gift Account holder

We are hugely grateful to The Gift Trust for undertaking research into the disability sector and for identifying and then introducing us to an organisation which was willing to take on an additional project to fill a gap that we had identified in the disability support network. Yvonne and Cheryl at The Gift Trust continue to provide the link in our relationship with the organisation and to oversee the provision of meaningful and regular reports on impact.

Columba Fund Gift Account holder

Finding charities that fit well within a trust's giving brief can be difficult and time-consuming. When we needed charity research done for one of our trusts under management we contracted The Gift Trust to do it for us. They had a wealth of knowledge and connections that provided us with a concise and clear report, giving us the information we needed to decide where funds should be allocated.

Dentons New Zealand

An area of importance to our clients is charitable giving. The Gift Trust offers an opportunity to streamline the gifting process, while adding increased confidence and transparency. It also provides robust due diligence of eligible charities and access to additional support services for clients with complex needs.

Philip Stevenson CEFEX Certified Investment Adviser, Bloomsbury Associates

The Gift Trust provides a flexible and robust structure, to support donors' charitable giving intentions, while still enabling them to have a say in the investment of donated funds.

David Ireland Partner, Dentons New Zealand

A Gift Account with The Gift Trust is a great option as an alternative to setting up a charity or private foundation while still preserving clients' control over their giving.

Steven Moe Partner, Parry Field Lawyers

The administration and ongoing compliance requirements involved in setting up a private charity can be onerous, and even risky. Setting up a Gift Account allows The Gift Trust to look after those requirements, and provide support that allows the donor to focus on what they really want to do with their gifts.

Sue Barker Specialist charities lawyer

The Gift Trust takes the guesswork out of giving. Having support with research and due diligence on donations ensures that funds are truly making the desired impact. It has been a real pleasure to work with The Gift Trust.

Ben Gift Account holder

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